Bratz Dolls nominated for LIMA Awards In 5 Categories
Thursday May 5, 2005
MGA Entertainment's Bratz Dolls have been nominated in 5 categories for the LIMA Awards - International Licensing Excellence Awards to be held on June 22nd in New York City. The categories for the nominations are:
Best Character Brand License of the Year -- Bratz, MGA Entertainment
Best Character Brand Licensee -- Hard Goods: Hershey Mexico, Bratz Brillo Lips
Best Character Brand Licensee -- Soft Goods: Accessory Network, Bratz luggage, back-to-school accessories, stationery and headwear
Best Character Brand Licensee -- Soft Goods: SGFootwear, Bratz footwear
Best Overall License of the Year -- Bratz, MGA Entertainment
In less than 4 years, Bratz Dolls have stormed the market, overthrown Mattel's Barbie, broken the sterotypical image of dolls, and after all this, show no sign of stopping! Kudos to MGA Entertainment and Bratz! Check out Whats New in the World of Bratz Dolls for this year.