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From Dipika Mirpuri, for About.com

Play-Doh Scent is Immortalized

Wednesday May 10, 2006
Play Doh PerfumeWe all remember the unique scent of Play-Doh from the time we were kids. Now, Hasbro has immortalized that scent by creating a new Play-Doh perfume available in a limited edition bottle. The perfume will be available in time for Mother's Day, and is expected to retail for a price of $19 at stores like www.Sephora.com, Anthropologie and ULTA.

According to a press release from Hasbro, the 1-ounce, spray bottle fragrance is meant for 'highly-creative people, who seek a whimsical scent reminiscent of their childhood.' Play Doh is celebrating it's 50th anniversary this year, and Hasbro has brought out this perfume in time for the festivities.

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